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How fake people in music industry inspired my song – Rema
Superstar Afrobeats singer Divine Ikubor, known as Rema, emphasized that the Nigerian music industry is filled with “fake people,” and how this reality inspired one of his songs. The international star made this known while speaking at the listening party for his second album, “He Is,” in Lagos on Thursday night.
Rema explained that the “fake” nature of the industry inspired one of the songs on the album, “Now I Know.” His candid revelation about the industry’s superficiality and the challenges he faces highlights the authenticity and depth of his music.
In his words,
“There are a lot of fake people in the [music] industry, the industry is fake. So when people come and say ‘Yo, I love this guy,’ nobody should come at them that they’re chasing clout. No, it’s real.
“When somebody comes out it’s because they’ve seen someone that’s real among everybody in the crazy industry mixed with both the fake and the real. And that’s what this song [‘Now I Know] is all about. Now I know who dey for me. All those I loved turned enemies. Now I know who dey for me. All those I trust turned enemies,” Rema stated.
“There are lot of fake people in the industry, the industry is fake, now I know who dey for me”
– Rema pic.twitter.com/7GfgneKELl
— BASITO (@itzbasito) July 11, 2024
In a video shared online, Rema recognized the contributions of legendary artists such as Fela Kuti, Don Jazzy, 2Baba, D’banj, Davido, Wizkid, Burna Boy, and others who paved the way for his success.
Rema acknowledged that these pioneers were the first to achieve remarkable milestones, including flying private jets and selling out stadium shows.
He expressed his gratitude for the benefits he has enjoyed as a result of their hard work and highlighted the responsibility to pay it forward and open doors for others.
“They were the first even flying private jets before any of us, they were the first doing stadium shows before any of us, but it had to take generations to start opening doors. We finally got the attention we’ve been working so hard for decades. I won’t lie, getting in the game, I enjoyed the benefit of their hard work, and I feel like it’s an unconscious responsibility for me to open doors as well,” Rema said.