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Kendrick Lamar set to become first rapper to solo headline Super Bowl halftime show
Kendrick Lamar is set to make history as the first rapper to solo headline a Super Bowl halftime show.
The National Football League, Roc Nation, and Apple Music announced on Sunday, September 8th, 2024, that the California-born rapper will take center stage at the 2025 Super Bowl halftime show, scheduled for February 9th in New Orleans.
This marks a significant moment, recognizing the growing influence and prominence of rap music. Lamar, known for his innovative artistry, will perform during Super Bowl LVIII, captivating millions of viewers worldwide with his unique style and powerful message.
KENDRICK LAMAR
SUPER BOWL LIX HALFTIME SHOW
🚨FEBURARY 9TH, 2025🚨 pic.twitter.com/NqmoKPnOcu
— NFR Podcast (@nfr_podcast) September 8, 2024
Jay-Z, founder of Roc Nation, praised Lamar in a statement, calling him “a once-in-a-generation artist and performer.” He continued, “Kendrick has an unparalleled ability to define and influence culture globally. His work transcends music, and his impact will be felt for years to come.”
Reacting to his selection as headliner, Lamar emphasized rap’s continuing relevance. “Rap music is still the most impactful genre to date. And I’ll be there to remind the world why. They got the right one,” he stated.
Lamar, a 17-time Grammy winner, previously performed at the Super Bowl in 2022 as part of the event’s first hip-hop showcase. His upcoming headline performance comes amid his ongoing feud with fellow rapper Drake, who has previously boasted in his music about being as big as the Super Bowl.