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Davido Reveals His New Africanized Clothing Collection Collaborating With PUMA.
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The DMW Boss & PUMA Launch New Africanized Clothing Collection.
Nigerian heavyweight Afrobeats superstar, David Adedeji Adeleke, popularly known by his stage name, Davido, has announced a new clothing collaboration with German multinational corporation PUMA.
The heavyweight singer is big on his African roots with the new clothing collection with PUMA.
Recall, Davido and Puma began their ambassadorial relationship sometime around December 2021, appearing in different ads and their flagship store in Nigeria and even walking the Puma runway during New York Fashion week.
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The Afrobeats poster-boy, who is a brand ambassador of the global brand, recently walked the runway at New York Fashion Week and has followed the momentum with the new Africanized collection.
He launched on Thursday, September 20 2022. The collection urban, athletic outfits and shoes in green. Big ups to Davido because the checks keep rolling in.
According to PUMA, the collection is described as “The first PUMA x DAVIDO collection, filled with bold, statement pieces inspired by the award-winning artist’s roots.”
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