Nigerian actor and social media personality Uche Maduagwu has publicly apologized to Afrobeats superstar Davido, admitting that he was financially induced to criticize the singer and his family online.
In a recent interview, Maduagwu revealed that he was paid ₦2.5 million to make negative comments about the award-winning artiste across social media platforms. He stressed that the attacks were not personal, noting that Davido had never wronged him in any way.
According to the actor, the alleged smear campaign involved multiple individuals, claiming that at least five social media personalities were paid to spread damaging narratives about the singer.
Maduagwu explained that he decided to speak out after being overwhelmed by guilt over his actions.
“I want to sincerely apologise to Davido,” he said. “I was paid to insult you, your wife, and your family on social media.
I wasn’t acting out of personal anger or hatred. I was part of a group, and we were all paid to do it. I collected ₦2.5 million, and I deeply regret it.”
He added that his conscience would no longer allow him to remain silent, describing his actions as wrong and harmful. According to him, coming forward was necessary to take responsibility and set the record straight.
The revelation has sparked widespread conversations online about the growing trend of paid smear campaigns and the ethical responsibilities of public figures and influencers in the digital space.
While some social media users have praised Maduagwu for owning up to his actions, others have strongly criticised the practice of using money to fuel online hostility and misinformation.
As reactions continue to pour in, Maduagwu has called on others allegedly involved in the campaign to also step forward and apologise, emphasising the need for accountability, integrity, and honesty in online discourse.
“I was paid 2m plus to drag Davido. 5 other influencers were hired to drag him. Davido should pls forgive me”
– Actor Uche Maduagwu pic.twitter.com/wXPUbzIEgV
— 𝐑𝐨𝐳𝐚𝐩𝐞𝐩𝐩𝐞𝐫 🌎 (@MissRozapepper) December 25, 2025